The Myers-Briggs Type Indicator®

Understanding MBTI®

In order to achieve professional development, personal development is a necessity. The Myers-Briggs Type Indicator® (MBTI®) instrument helps individuals grow through understanding and appreciation of their personality differences and enhances productivity among diverse groups. With the help of the MBTI personality assessment, individuals will develop both personally and professionally to become their best, most authentic selves. In effect, teams will become more cohesive, productive, and effective. 

What is MBTI?

The MBTI instrument is the best-known personality assessment. It identifies and describes 16 distinctive personality types based on basic preferences. Its purpose is to make the theory of psychological types, described by C. G. Jung, understandable and applicable in everyday life. Understanding personality type allows individuals to appreciate people’s differences as all types are considered equal. 

Who’s MBTI for?

Individuals, teams, and organizations who want to learn personality types to seek to better understand themselves and others and develop personally and professionally will benefit from MBTI. 





What does MBTI measure?

MBTI is a reliable instrument that measures personality type for the goal of understanding and appreciating differences between people. Personality type is measured based on the participant’s preferences of opposites in four areas: Extroversion or Introversion, Sensing or Intuition, Thinking or Feeling, and Judging or Perceiving

What are the benefits of MBTI?

Individuals who use MBTI will increase self-awareness, sharpen communication, improve conflict resolution skills, and utilize unique strengths. Teams who use MBTI will ease communication among team members, identify team strengths and weaknesses, and create action plans for improved performance. 

The Importance Of MBTI

Strengthening Teams

Discover how various MBTI types may be expressed in work settings and how each team member’s type relates to likes and dislikes in a work environment. 

Developing Emotionally Intelligent Leaders

Develop leaders who are more self-aware and can more effectively respond to stress by providing a path to increasing Emotional Intelligence.

Strengthening Healthcare Teams

Help healthcare teams increase the effectiveness of their communication with patients, and thus improve the quality of a patient’s care and overall experience.

Improving Decision Making

Identify personal decision making styles and acquire strategies to make both individual and group decision making more successful with MBTI Decision Makers for Managers.

Targeting Personal Development

Hone in on opportunities for personal development with MBTI Step III, a highly individualized interpretive report that serves as a catalyst for meaningful conversations in coaching sessions. 

Approaching Change Strategically

Whether undergoing reorganization or shifting leadership, leaders and teams will manage change more effectively when equipped with actionable strategies that build personal resilience available through the MBTI Interpretive Report for Organizations (IRO). 

Resolving Conflict Positively

Discover how personality preferences uncovered through MBTI guide individuals in conflict situations and how to resolve conflict accordingly.

Planning or Transitioning Careers

Students can better understand their personality type and make more satisfying decisions about their future career and education with MBTI.

Training Effective Salespeople

Learn to understand how your own MBTI type preferences affect your sales tactics and how to apply them most effectively.

The Importance Of MBTI Defined

Strengthening Teams

By uncovering how various MBTI types are expressed in work settings, teams can gain insights into each team member’s unique communication and problem-solving approaches and interact more effectively. This workshop will consist of three key parts. We will guide participants in exercises for recognizing and appreciating personality differences using MBTI®. We will explore how personality preferences influence styles of interacting with others, communication expectations and methods, and decision-making processes. Finally, we will lead activities to teach participants how to apply tactics for flexing personal style to improve communication with other team members.


Participant Takeaways:

  • Gain insights into other personality styles
  • An appreciation of both similarities and differences among colleagues
  • Learn strategies to enhance teamwork

Enhance Communication Amongst Team Members

Developing Emotionally Intelligent Leaders

We offer two workshops to help leaders discover and improve their personal level of Emotional Intelligence. Over the course of a half-day or full-day workshop, you will learn about the four domains of Emotional Intelligence (EQ) and take a brief assessment to learn about your EQ score in each of these domains. Additionally, you will walk away with strategies to improve in these areas. In the full-day workshop, you will also recognize the ways you behave, react to others, and generally respond to stress. In learning about what circumstances or events are likely to trigger your stress reactions, you can learn how to deal with stress more effectively.


Participant Takeaways:

  • Understand the business case for EQ
  • Become a more self-aware leader.
  • Gain strategies to become more effective in the four EQ domains.
  • Create an action plan to lead more effectively

Develop Self-Aware Leaders

Strengthening Healthcare Teams

The care a patient receives is critical to their experience, which is critical to the success of hospitals, clinics, and the healthcare teams at work. In this workshop, we utilize The MBTI® Report for Healthcare Professionals to provide healthcare workers with insights that help them better understand the perspective, needs, and approach to the care required by individual patients. With this report, participants will discover their own unique style and how to flex their style for the benefit of the patient, and their team and workplace in turn.



Participant Takeaways:

  • Discover MBTI Type
  • Boost team effectiveness and engagement
  • Deliver personalized, relationship-based care
  • Transform patients to promoters

Enhance the Care You Give

Improving Decision Making

Successful decision making is a critical skill for managers and team leaders. With the use of the MBTI Decision-Making assessment, we guide participants in team-building activities that help them to explore new models for decision making and teach them how to enhance their decision-making abilities. At the end of this engaging workshop, each participant will understand their own decision-making style and be equipped with strategies to make both individual and group decision-making more successful.




Participant Takeaways:

  • Identify individual MBTI type
  • Explore the “Zig-Zag” decision-making model
  • Learn how to leverage strategies to enhance decision-making abilities.

Develop More Successful Decision Makers

Targeting Personal Development 

We use MBTI Step III in one-on-one coaching sessions to serve as a catalyst for meaningful conversations that can lead to personal development in a range of areas from stress management and communication management to conflict resolution. Based on one’s highly-individualized assessment results, our trained coaches will help participants target opportunities for growth and experience improved relationships, productivity, performance, and more.




Participant Takeaways:

  • Vary based on individual but could include: leadership development, communication development, stress management development, or conflict resolution.
  • Stronger, healthier relationships
  • Impressive productivity gains.

Encourage Personal Development

Approaching Change Strategically 

Resilient leaders and teams know how to manage change effectively. Using the MBTI Interpretive Report for Organizations (IRO) assessment, we will guide participants to understand the impact of their individual MBTI type on how they respond to change, and explore varying attitudes toward change. We will help participants develop the resiliency and flexibility needed to be more effective during times of change or transition to create leaders and teams who are equipped for anything.




Participant Takeaways:

  • Increased self-awareness of MBTI® personality type
  • Appreciation of differences
  • Raised awareness of the impact of personality on reactions to change
  • Understanding of how other people respond to change
  • Actionable strategies to build personal resilience during times of change

Build Leaders and Teams Who Manage Change Strategically

Resolving Conflict Positively

The MBTI assessment can be used to discover how personality preferences guide people in conflict situations. In this workshop, we will use the assessment to help individuals learn about and appreciate their own natural conflict management style and the styles of others. In doing so, they will develop an appreciation for the similarities and differences of styles and acquire new strategies for approaching, navigating, and resolving conflict.




Participant Takeaways:

  • Receive an MBTI Conflict Management Report and Booklet that outlines individual strengths, needs from others, how others tend to see them, and conflict triggers.
  • Acquire strategies for approaching, navigating, and resolving conflict based on personal preferences and the ability to recognize preferences in others.

Learn to Resolve Conflict Positively 

Planning or Transitioning Careers

Our expert career coaches can ease the decision process surrounding education and career choices and help individuals see all of the possibilities as they begin planning for the future. Given personalized results from the MBTI assessment, a coach will help individuals understand their personality type and highlight potential education and career options that will be the most satisfying.




Participant Takeaways:

  • Identify interests and career options that are consistent with those interests
  • Choose appropriate education and training relevant to interests
  • Learn to balance work and leisure activities
  • Determine personal preferences for learning environment, leadership, risk-taking, and teamwork

Prepare for Your Career With Coaching

Training Effective Salespeople

One’s individual preferences affect how they sell and cater to their customers… and why they buy. With the use of MBTI, we coach salespeople to use their type preferences most effectively and learn to engage with customers of various types. At the end of this workshop, participants will walk away with a greater understanding of their own type, learn how to focus their attention on the customer’s personal needs and respond to behavior cues, and gain strategies to flex their behavior to meet the needs of the customer.





Participant Takeaways:

  • Greater self-awareness around personality and tendencies
  • Understand how customers want to be sold to
  • Learn to adapt to a customer’s style 

Train Effective Salespeople